Improvado
improvado.ioSummary
Improvado is an ETL and marketing analytics platform that helps businesses centralize, transform, and analyze their marketing data from over 500 sources. It automates data extraction and loading into various destinations, provides data governance features, and offers AI-powered insights for marketing performance optimization.
Features5/14
See allMust Have
2 of 5
API & Database Integrations
Access Control & Security
Drag-and-Drop UI Builder
Code Customization
Flexible Deployments
Other
3 of 9
Audit Logs & Analytics
Workflow Automation
AI-Generated App Assistant
Debugging & Monitoring
Version Control Integration
Mobile-Responsive Support
Prebuilt React Components
Custom Theming & Branding
Partner & Customer Portals
PricingTiered
See allGrowth
- Up to 200 million data volume, unique rows, yearly
- Unlimited data sources
- Unlimited accounts per data source
- Custom connectors
- Default load includes two years of initial historical data sync per data source, with the option to request up to a maximum of five years.
- Data sync frequency up to twice daily
- 240 Customization credits
- Improvado hosted data storage
- Improvado managed data storage, GBQ, Amazon S3, Clickhouse
- Pre-built data pipelines for marketing use cases
- Dashboard templates
- SSO via Google
- Alerts & notifications
- Workspaces up to 2
- SOC2 Type II
- HIPPA
- GDPR and CCPA
- Standard Customer Support
- Standard SLAs
- 10/5 Support (8-6 M-F)
- Managed Services Lite Included 10 hours/month*
- Concurrent Requests 3
Advanced
- Up to 600 million data volume, unique rows, yearly
- Unlimited data sources
- Unlimited accounts per data source
- Custom connectors
- Default load includes two years of initial historical data sync per data source, with the option to request up to a maximum of five years.
- Data sync frequency up to four times daily
- 720 Customization credits
- Improvado hosted data storage
- Improvado managed data storage, GBQ, Amazon S3, Clickhouse
- Pre-built data pipelines for marketing use cases
- Dashboard templates
- SSO via Google
- Alerts & notifications
- Workspaces up to 3
- SOC2 Type II
- HIPPA
- GDPR and CCPA
- Standard Customer Support
- Standard SLAs
- 10/5 Support (8-6 M-F)
- Managed Services Lite Included 20 hours/month*
- Concurrent Requests 4
- Data Warehouse Destinations 2
Enterprise
- Up to 1 billion data volume, unique rows, yearly
- Unlimited data sources
- Unlimited accounts per data source
- Custom connectors
- Default load includes two years of initial historical data sync per data source, with the option to request up to a maximum of five years.
- Data sync frequency Custom
- 960 Customization credits
- Improvado hosted data storage
- Improvado managed data storage, GBQ, Amazon S3, Clickhouse
- Pre-built data pipelines for marketing use cases
- Dashboard templates
- SSO via Google
- Alerts & notifications
- Workspaces up to 5
- SOC2 Type II
- HIPPA
- GDPR and CCPA
- Standard Customer Support
- Standard SLAs
- 10/5 Support (8-6 M-F)
- Managed Services Lite Included 20 hours/month*
- Concurrent Requests 6
- Data Warehouse Destinations Unlimited
- Improvado Management API
- Data processing
- Data Ownership
- Platform extension
- Security & Compliance
- Support
Rationale
Improvado is primarily an ETL (Extract, Transform, Load) platform focused on marketing data. While it offers extensive data source integrations and data transformation capabilities, it does not provide a drag-and-drop UI builder for creating custom applications, nor does it emphasize code customization for building application logic in the same way Retool does. Its core offering is data centralization and analytics, not low-code internal tool development. It does, however, offer API and database integrations, access control, flexible deployments (to data warehouses), audit logs, workflow automation (data pipelines), and an AI assistant for marketing analytics.
