Go Back

WebCenter Packaging Artwork Management

esko.com

WebCenter is a packaging and label artwork management solution that centralizes digital assets and streamlines workflows for creating, approving, and distributing packaging artwork. It aims to improve efficiency, reduce errors, and accelerate time to market for consumer goods, life sciences, and print service providers.

Features
6/18
See all

Must Have

3 of 5

Centralized Asset Storage

Version Control & Updates

Asset Organization & Search

Brand Guideline Editor

Shareable Brand Guide URL

Other

3 of 13

Real-time Collaboration

Automated Notifications

Integration with Design & Dev Workflows

Logo Variant Upload

Color Palette Definition

Typography Settings

Customizable Sections

Preview Mode

Google & Custom Fonts

Asset Generation Tools

Browser Extension Access

AI Consistency Checker

Whitelabel Agency Mode

Rationale

WebCenter is an artwork and label management solution that centralizes digital assets and workflows for packaging. While it focuses on packaging artwork rather than general brand guidelines, it offers core functionalities like centralized asset storage, version control, organization, and collaboration, which align with several 'must-have' features. The platform also emphasizes streamlining approval cycles and improving speed to market, which indirectly relates to managing and updating assets efficiently. However, it lacks explicit features for creating and sharing a 'brand guideline editor' or a 'shareable brand guide URL' in the context of a comprehensive brand guide, as the primary focus is on packaging artwork lifecycle management.