Looka is an AI-powered platform that helps entrepreneurs design logos and build brand identities. It provides tools to generate custom logos, create a comprehensive brand kit with various marketing materials, and prepare assets for social media and business cards, aiming to simplify the branding process for new businesses.

Features
8/18
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Must Have

3 of 5

Centralized Asset Storage

Brand Guideline Editor

Asset Organization & Search

Shareable Brand Guide URL

Version Control & Updates

Other

5 of 13

Logo Variant Upload

Color Palette Definition

Typography Settings

Customizable Sections

Preview Mode

Google & Custom Fonts

Real-time Collaboration

Asset Generation Tools

Browser Extension Access

AI Consistency Checker

Automated Notifications

Whitelabel Agency Mode

Integration with Design & Dev Workflows

Rationale

Looka offers an AI-powered platform primarily for logo design and brand identity creation. While it doesn't explicitly offer a 'shareable brand guide URL' or 'version control and updates' in the same way ybrand does, it does provide a 'Brand Kit' which centralizes assets, allows for customization of marketing materials, and includes 'Brand Info' with logo fonts and colors, which functions as a basic brand guideline. The platform also allows for uploading multiple logo versions and defining color palettes and typography through its editor. The 'Brand Kit' acts as a centralized storage and organization tool for various brand assets and marketing materials.