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HubSpot Brand Kit Generator

hubspot.com

HubSpot's Brand Kit Generator is a free online tool that helps businesses create custom logos, color palettes, and favicons. It provides templates and customization options to build a cohesive brand identity, which can then be downloaded as a brand kit including a style guide.

Features
8/18
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Must Have

4 of 5

Centralized Asset Storage

Brand Guideline Editor

Shareable Brand Guide URL

Asset Organization & Search

Version Control & Updates

Other

4 of 13

Logo Variant Upload

Color Palette Definition

Typography Settings

Customizable Sections

Preview Mode

Google & Custom Fonts

Real-time Collaboration

Asset Generation Tools

Browser Extension Access

AI Consistency Checker

Automated Notifications

Whitelabel Agency Mode

Integration with Design & Dev Workflows

Rationale

HubSpot's Brand Kit Generator directly aligns with the core concept of a brand guideline and asset management platform. It offers tools to create logos, color palettes, and typography, which are then compiled into a brand style guide. The platform emphasizes creating a cohesive brand identity and provides options to download and share the generated brand kit, including logos in various formats and a PDF of the color palette. While it doesn't explicitly mention real-time updates or version control in the same way as the concept, the ability to download and share a comprehensive kit implies a form of asset management and distribution.