Sketch is a macOS-native design, prototyping, and collaboration tool for UI/UX designers. It allows users to create designs, build interactive prototypes, and collaborate with teams in real-time. The platform supports design systems through Symbols, Layer Styles, Color Variables, and Libraries, and offers a web app for viewing, commenting, and developer handoff.

Features
8/18
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Must Have

2 of 5

Centralized Asset Storage

Asset Organization & Search

Brand Guideline Editor

Shareable Brand Guide URL

Version Control & Updates

Other

6 of 13

Color Palette Definition

Typography Settings

Customizable Sections

Google & Custom Fonts

Real-time Collaboration

Integration with Design & Dev Workflows

Logo Variant Upload

Preview Mode

Asset Generation Tools

Browser Extension Access

AI Consistency Checker

Automated Notifications

Whitelabel Agency Mode

Pricing
Subscription
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Standard subscription

$10.00 monthly
  • Native Mac app
  • Design, prototype and illustrate
  • Work privately, offline
  • Collaborate in real-time
  • Web app for any browser
  • Unlimited free Viewers
  • Version history and control
  • Inspect designs, test prototypes and handoff to developers for free
  • Comment, discuss and inspect on the Canvas
  • Preview on your iPhone or iPad
  • View documents and play prototypes
  • Mirror designs from your Mac

Mac-only license

$120.00 yearly
  • Native Mac app
  • Design, prototype and illustrate
  • Work privately, offline
  • Save documents locally
  • Yours to keep, forever
  • Collaborative features
  • Access to the web app
  • Sharing and saving documents online
  • Unlimited free Viewers
  • Free trial

Business subscription

$22.00 monthly
  • All features from the Standard subscription
  • Single Sign-On (SSO)
  • Unlimited online storage
  • Invoice-based billing
  • Powerful permissions directory
  • Permissions Groups
  • Project archiving
  • Priority support
  • Dedicated customer success manager
  • Customized reviews and terms (for teams with over 25 Editors)
Rationale

Sketch is primarily a design tool, not a dedicated brand guideline and asset management platform. While it offers features like centralized asset storage (through Libraries and Workspaces), asset organization, color palette definition, typography settings, customizable sections, Google and custom font support, real-time collaboration, and integrations with design workflows (plugins), it lacks the explicit 'brand guideline editor' and 'shareable brand guide URL' features that are central to the ybrand concept. Its focus is on design creation and collaboration, with brand assets being a component of design systems rather than the core offering of a brand guideline platform.