Lytho provides a Creative Operations Platform that includes Digital Asset Management (DAM) and a Brand Center. It helps marketing and creative teams manage workflows, centralize digital assets, maintain brand consistency, and streamline content creation through features like online proofing, asset organization, and brand guideline management.

Features
13/18
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Must Have

4 of 5

Centralized Asset Storage

Brand Guideline Editor

Version Control & Updates

Asset Organization & Search

Shareable Brand Guide URL

Other

9 of 13

Color Palette Definition

Typography Settings

Customizable Sections

Preview Mode

Google & Custom Fonts

Real-time Collaboration

Automated Notifications

Whitelabel Agency Mode

Integration with Design & Dev Workflows

Logo Variant Upload

Asset Generation Tools

Browser Extension Access

AI Consistency Checker

Pricing
Tiered
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Essentials (Content Strategy & Planning)

Custom
  • Content Idea Storage
  • Unlimited Content Calendars
  • Unlimited Content Types
  • Content Strategy Builder
  • Task Management
  • Shared Custom Views
  • Sharable Calendar View
  • Campaigns Management
  • Content Editor (HTML)
  • Social Post Editor
  • Version Tracking
  • Content Imports & Exports
  • Content Auditing & Reporting
  • Custom Workflow Builder
  • Outlook/iCal/Google Calendar Integration
  • WordPress Integration
  • Parent Calendar Layers
  • Content Request Forms & Intake
  • Production Analytics
  • Single Sign-On
  • Custom API Access
  • Digital Asset Manager
  • Brand Center
  • Advanced Asset Tagging & Taxonomy
  • Unlimited Asset Collections
  • Unlimited Brand Guides

Enhanced (Content Strategy & Planning)

Custom
  • Content Idea Storage
  • Unlimited Content Calendars
  • Unlimited Content Types
  • Content Strategy Builder
  • Task Management
  • Shared Custom Views
  • Sharable Calendar View
  • Campaigns Management
  • Content Editor (HTML)
  • Social Post Editor
  • Version Tracking
  • Content Imports & Exports
  • Content Auditing & Reporting
  • Custom Workflow Builder
  • Outlook/iCal/Google Calendar Integration
  • WordPress Integration
  • Parent Calendar Layers
  • Content Request Forms & Intake
  • Production Analytics
  • Single Sign-On
  • Custom API Access
  • Content Performance Analytics (Available)
  • Digital Asset Manager
  • Brand Center
  • Advanced Asset Tagging & Taxonomy
  • Unlimited Asset Collections
  • Unlimited Brand Guides

Ultimate (Content Strategy & Planning)

Custom
  • Content Idea Storage
  • Unlimited Content Calendars
  • Unlimited Content Types
  • Content Strategy Builder
  • Task Management
  • Shared Custom Views
  • Sharable Calendar View
  • Campaigns Management
  • Content Editor (HTML)
  • Social Post Editor
  • Version Tracking
  • Content Imports & Exports
  • Content Auditing & Reporting
  • Custom Workflow Builder
  • Outlook/iCal/Google Calendar Integration
  • WordPress Integration
  • Parent Calendar Layers
  • Content Request Forms & Intake
  • Production Analytics
  • Single Sign-On
  • Custom API Access
  • Content Performance Analytics
  • Digital Asset Manager
  • Brand Center
  • Advanced Asset Tagging & Taxonomy
  • Unlimited Asset Collections
  • Unlimited Brand Guides

Essentials (Creative Operations & Online Proofing)

Custom
  • Insights Dashboards
  • Creative Briefs & Requests
  • Stakeholder Portal
  • Request Form Template Builder
  • Request Sharing
  • Requester Insights
  • Task & Project Management
  • Project Templates
  • Auto-Date Calculations
  • Dependencies
  • Time Tracking
  • Shared Custom Views
  • Kanban, Calendar, & Gantt Views
  • Mobile-responsive Proofing & Approval
  • Proof Formats: PDF, Video, GIF, Web, Email
  • Proof Versioning
  • Proof Sharing
  • Proof Review Routes & Tiers
  • Automated Review Reminders
  • Side-by-Side Proof Comparisons
  • Adobe Creative Cloud Extension
  • Zapier Integration Access
  • Report Sharing
  • Change Requests
  • Request File Markup
  • Auto-Naming & Numbering
  • Campaign Management
  • Resource Management
  • Secure Review (FDA Compliance)
  • Slack, Jira, & Microsoft Teams Integrations
  • Open API Access
  • Single Sign-On
  • Digital Asset Manager
  • Brand Center
  • Advanced Asset Tagging & Taxonomy
  • Unlimited Asset Collections
  • Unlimited Brand Guides

Enhanced (Creative Operations & Online Proofing)

Custom
  • Insights Dashboards
  • Creative Briefs & Requests
  • Stakeholder Portal
  • Request Form Template Builder
  • Request Sharing
  • Requester Insights
  • Task & Project Management
  • Project Templates
  • Auto-Date Calculations
  • Dependencies
  • Time Tracking
  • Shared Custom Views
  • Kanban, Calendar, & Gantt Views
  • Mobile-responsive Proofing & Approval
  • Proof Formats: PDF, Video, GIF, Web, Email
  • Proof Versioning
  • Proof Sharing
  • Proof Review Routes & Tiers
  • Automated Review Reminders
  • Side-by-Side Proof Comparisons
  • Adobe Creative Cloud Extension
  • Zapier Integration Access
  • Report Sharing
  • Change Requests
  • Request File Markup
  • Auto-Naming & Numbering
  • Campaign Management
  • Resource Management
  • Secure Review (FDA Compliance)
  • Slack, Jira, & Microsoft Teams Integrations
  • Open API Access
  • Single Sign-On
  • Digital Asset Manager
  • Brand Center
  • Advanced Asset Tagging & Taxonomy
  • Unlimited Asset Collections
  • Unlimited Brand Guides

Ultimate (Creative Operations & Online Proofing)

Custom
  • Insights Dashboards
  • Creative Briefs & Requests
  • Stakeholder Portal
  • Request Form Template Builder
  • Request Sharing
  • Requester Insights
  • Task & Project Management
  • Project Templates
  • Auto-Date Calculations
  • Dependencies
  • Time Tracking
  • Shared Custom Views
  • Kanban, Calendar, & Gantt Views
  • Mobile-responsive Proofing & Approval
  • Proof Formats: PDF, Video, GIF, Web, Email
  • Proof Versioning
  • Proof Sharing
  • Proof Review Routes & Tiers
  • Automated Review Reminders
  • Side-by-Side Proof Comparisons
  • Adobe Creative Cloud Extension
  • Zapier Integration Access
  • Report Sharing
  • Change Requests
  • Request File Markup
  • Auto-Naming & Numbering
  • Campaign Management
  • Resource Management
  • Secure Review (FDA Compliance)
  • Slack, Jira, & Microsoft Teams Integrations
  • Open API Access
  • Single Sign-On
  • Digital Asset Manager
  • Brand Center
  • Advanced Asset Tagging & Taxonomy
  • Unlimited Asset Collections
  • Unlimited Brand Guides

Essentials (Digital Asset Management)

Custom
  • Integrated with Lytho Suite
  • High-Quality Previews
  • Version Control
  • AI-powered Search
  • Metadata Search & Filters
  • Analytics and Reporting
  • Drupal, WordPress, & Sitecore Integrations
  • Microsoft Office Plugin
  • Adobe Plugin
  • Scalable Storage
  • Granular Permissions/Roles
  • Access/Usage Restrictions
  • Asset Sharing and Distribution Tools
  • Request for Upload Links
  • Digital Rights Management/Quitclaims
  • Automated Expiration Notifications
  • Unlimited Asset Collections/Brand Portals
  • Open API Access
Rationale

Lytho offers a 'Brand Center' which functions as a centralized hub for brand guidelines and assets, directly aligning with the 'brand-guideline-editor' and 'centralized-asset-storage' must-have features. Their Digital Asset Management (DAM) platform explicitly mentions 'Version Control' and 'Tagging & Taxonomy' for asset organization and search. While a direct 'shareable-brand-guide-url' is not explicitly stated, the concept of sharing brand guidelines and assets is central to their offering. They also mention integrations with design workflows like Adobe Creative Cloud and Microsoft Office, and the ability to define color palettes and typography within the Brand Center.