Go Back

Marketo Engage

business.adobe.com

Marketo Engage is an AI-driven marketing automation platform by Adobe. It helps businesses scale personalized campaigns, align sales and marketing efforts, and optimize revenue growth through features like audience segmentation, omnichannel engagement, dynamic content, and marketing analytics.

Features
0/14
See all

No common features found

Pricing
Tiered
See all

Growth

Custom
  • Core marketing email
  • Segmentation
  • Automation
  • Measurement
  • 10 Users
  • 20k API Calls / Day
  • Limited API calls
  • Limited Users

Select

Custom
  • Essential marketing automation
  • Measurement
  • 25 Users
  • 50k API Calls / Day

Prime

Custom
  • Lead- and account-based marketing
  • Journey analytics
  • AI personalization
  • 25 Users
  • 50k API Calls / Day

Ultimate

Custom
  • The most powerful marketing automation
  • Premium attribution
  • 25 Users
  • 50k API Calls / Day
Rationale

Marketo Engage is a marketing automation platform focused on lead nurturing, campaign management, and sales alignment. It does not offer features related to observing on-screen workflows, analyzing repetitive tasks, or providing actionable suggestions for desktop productivity. Its AI capabilities are geared towards content personalization and campaign optimization, not desktop automation.