Clay is a personal CRM and relationship management tool available across multiple platforms including Mac, Windows, web, and iOS. It automatically imports and enriches contact information from various sources, provides intelligent prompts for reconnecting, and helps users stay updated on their network's life changes. The platform focuses on helping users be more thoughtful and organized in managing their personal and professional relationships.

Features
10/16
See all

Must Have

2 of 5

Smart Relationship Prompts

Local-First, Optional Cloud

Insightful Memory Cards

Shared Timelines & Posts

One-Tap Infographics & Quizzes

Other

8 of 11

Apple Photos Integration

Timeline & Photos View

Share via External Apps

Relationship Insights

Customizable Reminder Frequency

Secure Cloud Sync

Granular Privacy Controls

Native Mac App

Face-Tag Sync

Chat-to-Find Photos

Dynamic Graphic Templates

Pricing
Tiered
See all

Personal

$0.00 monthly
  • Up to 1000 contacts
  • Easily import people from Email, Calendar, Twitter, Linkedin, Facebook, iMessage, and more
  • Get organized with Search and Groups
  • Stay in touch with Reconnect, Reminders, and Birthday notifications
  • See unlimited life updates: job changes, location changes, news mentions and more

Pro

$10.00 monthly
  • Everything in Personal, plus:
  • Unlimited contacts
  • Import custom data from spreadsheets and CSVs
  • Receive priority support
  • Invoice-based billing
  • Prioritized real-time network data refreshes

Team

$40.00 monthly
Popular
  • Everything in Pro, plus:
  • Add up to 4 team members to your account
  • Advanced data enrichment
  • Custom integration and setup within your organization
  • Admin tools and controls

Enterprise

Custom
  • Everything in Team, plus:
  • Add unlimited team members and collaborate on relationships
  • VIP data import from 100+ software tools
  • SOC 2 Type II certification
  • Dedicated success manager
  • SAML SSO
Rationale

Clay is a personal CRM that helps users manage and nurture their relationships. It integrates with various sources (email, calendar, social media) to automatically import and update contact information. While it doesn't explicitly mention 'memory cards' or 'quizzes' based on photos, it does offer 'intelligent prompts to get back in touch' and 'life updates without the noise of social media,' which aligns with the spirit of relationship nudges and surfacing relevant information. It also emphasizes privacy and offers a native Mac app, aligning with several 'other' features. The core value proposition of strengthening personal relationships is a strong match.