Hootsuite
hootsuite.comSummary
Ask questionsHootsuite is a social media management platform that helps businesses and individuals manage their social media presence. It offers tools for publishing, scheduling, analytics, social listening, and AI-powered content creation, including caption and hashtag generation. The platform provides various plans with different features to cater to individuals, small teams, and large enterprises.
Features11/15
See allMust Have
4 of 5
Guided Tool Interface
Creative Presets & Styles
Tool Catalog & Categories
User Authentication & Subscriptions
Multi-Model Integration
Other
7 of 10
Search & Filter
Favorites & History
Export & Integrations
Collaboration & Sharing
Usage Analytics
Multi-Language Support
In-App Resources & Tutorials
Custom Prompt Templates
Mobile Responsive Design
API Access & Developer Portal
PricingTiered
See allStandard
- Up to 5 social accounts
- Unlimited post scheduling
- Best time to post recommendations
- AI caption, hashtag, and ideas generator
- Canva templates and content library
- One inbox for all social accounts
- DM automations
- Search the past 7 days for brand and competitor mentions
- Analyze brand and competitor sentiment
- Benchmark against 5 competitors
- Assign DMs to teammates
Advanced
- Everything in Standard, PLUS:
- Unlimited social accounts
- Customizable analytics reports and templates
- Saved message replies and auto-responses
- Team approval workflows
- Bulk schedule up to 350 posts at once
- Auto-route and tag messages
- Benchmark against 20 competitors
- Export, email, and schedule reports
- Inbox reporting and analytics
- Search the past 30 days for brand and competitor mentions
- Outbound post tagging and reporting
- Custom user access permissions
Enterprise
- Everything in Advanced, PLUS:
- A fully customized plan to maximize your investment
- Add as many users as you need
- Exclusive access to our most powerful tools
- Enterprise customer support
- Single sign-on (SSO)
- Employee Advocacy (Amplify)
- Listening powered by Talkwalker
- Advanced Analytics
- Advanced Inbox
- Generative AI Chatbot
- Review Management
- Premier Services
- Social Selling
- Salesforce integration
- Compliance integration (Proofpoint)
Rationale
Hootsuite offers a social media management platform with AI content creation tools. It features a guided interface for generating captions and ideas, various templates and styles, and a catalog of tools. It also includes user authentication, subscription plans, search and filter capabilities, and options for collaboration and analytics. While it has AI features, it's primarily a social media management platform that integrates AI, rather than a dedicated AI playground with 150+ specialized tools and multi-model integration as described in the concept.
