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Freepik is a comprehensive platform offering a wide range of AI-powered tools for creative professionals, including image, video, and voice generation. It provides various models, styles, and editing capabilities, alongside a vast library of stock content. The platform operates on a subscription model with different tiers based on credit usage and access to premium features.

Features
10/15
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Must Have

5 of 5

Guided Tool Interface

Creative Presets & Styles

Multi-Model Integration

Tool Catalog & Categories

User Authentication & Subscriptions

Other

5 of 10

Search & Filter

Multi-Language Support

Mobile Responsive Design

In-App Resources & Tutorials

API Access & Developer Portal

Favorites & History

Export & Integrations

Custom Prompt Templates

Collaboration & Sharing

Usage Analytics

Pricing
Subscription
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Essential

$5.75 monthly
  • Freepik AI Suite
  • AI generation and editing of images, videos, icons, mockups, and music
  • Commercial AI license for professionals
  • 84,000 AI credits/year
  • Up to 16,800 images or 560 videos, depending on the model
  • Does not include Premium stock content

Premium

$12.00 monthly
  • Everything in Essential
  • Train custom AI models for on-brand visuals
  • Access to Premium stock content: 250M+ high-quality photos, vectors, graphic design templates, and more
  • Unlimited downloads
  • 216,000 AI credits/year
  • Up to 43,200 images or 1,440 videos, depending on the model

Premium+

$24.50 monthly
Popular
  • Everything in Premium
  • Priority speed when generating images with ChatGPT and Google Imagen 4, and videos with Google Veo 3
  • Train advanced custom AI models for on-brand visuals: styles, objects, colors, and characters
  • Upscale images up to 10K resolution with Magnific and videos up to 4K with Topaz
  • Early access to selected AI features
  • Buy extra credits with discounts
  • 540,000 AI credits/year
  • Up to 108,000 images or 3,600 videos, depending on the model

Pro

$158.33 monthly
  • Everything in Premium+
  • Lowest cost per credit — 20% cheaper than Premium
  • Early access to advanced AI features, including Google Veo 3
  • 3,600,000 AI credits/year
  • Up to 600,000 images or 20,000 videos, depending on the model
Rationale

Freepik offers a suite of AI tools, including an AI Voice Generator, AI Image Generator, and AI Video Generator, which aligns with the concept of a unified web-based platform offering specialized AI tools. The platform uses guided forms for input (guided-tool-interface), offers various styles and models (creative-presets-and-styles, multi-model-integration), and organizes its tools into categories (tool-catalog-and-categories). It also has clear subscription plans and user authentication (user-auth-and-subscriptions). The website mentions search and filter capabilities for its stock content and AI tools, provides API access, supports multiple languages for voice generation, and appears to have a mobile-responsive design. Tutorials and FAQs are available as in-app resources.