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Instapage

instapage.com

Instapage is a comprehensive landing page platform designed to help businesses create, optimize, and personalize high-converting landing pages at scale. It features an intuitive drag-and-drop builder, AI content generation, A/B testing, and robust analytics to maximize ad ROI and improve conversion rates.

Features
9/15
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Must Have

3 of 5

Guided Tool Interface

Creative Presets & Styles

User Authentication & Subscriptions

Multi-Model Integration

Tool Catalog & Categories

Other

6 of 10

Search & Filter

Collaboration & Sharing

Usage Analytics

Mobile Responsive Design

In-App Resources & Tutorials

API Access & Developer Portal

Favorites & History

Export & Integrations

Custom Prompt Templates

Multi-Language Support

Pricing
Subscription
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Create

$79.00 monthly
  • #1 drag & drop builder
  • Reusable page blocks and forms
  • Real-time visual collaboration
  • Triggered popups and sticky bars
  • AI content
  • Contacts and email
  • Collections
  • 15,000 unique monthly visitors
  • 10 team members
  • 2 subdomains
  • 1 workspace
  • 150 lists
  • 1,500 daily email sends
  • 15,000 monthly email sends
  • 5,000 API calls per day

Optimize

$159.00 monthly
Popular
  • All Create features plus:
  • Server-side A/B testing
  • Hypothesis setting
  • Experimentation history
  • Customizable traffic splitting
  • Scheduling
  • Multi-step forms
  • Dynamic text replacement
  • 30,000 unique monthly visitors
  • 10 team members
  • 2 subdomains
  • 1 workspace
  • 150 lists
  • 1,500 daily email sends
  • 15,000 monthly email sends
  • 5,000 API calls per day

Convert

Custom
  • All Optimize features plus:
  • Enterprise-ready platform
  • Ad-to-page personalization
  • Global blocks and forms
  • Root domain publishing
  • Heatmaps
  • Direct lead bypass
  • CSM & professional services
  • Custom unique monthly visitors
Rationale

Instapage is primarily a landing page builder with integrated AI content generation. While it offers AI capabilities for generating text (headlines, paragraphs, CTAs) within its landing page builder, it does not present itself as a 'unified web-based platform offering 150+ specialized AI tools for brainstorming, writing, planning, analysis, and image generation'. The AI features are specific to landing page content and A/B testing, not a broad range of AI tools. It does have a guided interface for its AI content, offers templates (which can be seen as presets), user authentication and subscriptions, search/filter for templates, collaboration, analytics, mobile responsiveness, and some resources/tutorials. It also mentions an API. However, it lacks the extensive catalog of diverse AI tools and the multi-model integration aspect described in the concept.

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