World Walking

World Walking is a platform that provides virtual walking challenges for individuals and groups, including workplaces and charities. Users track their steps to progress along virtual routes based on real-world locations, compete on leaderboards, and can use mobile apps for tracking and engagement. It aims to promote physical activity and wellbeing through gamified challenges.

World Walking offers virtual walking challenges that align well with the concept of a gamified travel app. Users can choose from over 300 virtual routes (themed campaigns), track their progress along these routes which are tied to real-world locations (location-based quests), and see their position on a map. The platform also includes leaderboards for individuals and teams, fulfilling the leaderboard and rewards system aspect. While it's primarily focused on fitness and wellbeing rather than explicit 'adventure quests' or 'travel exploration' in the same vein as Wonderwise, the core mechanics of gamified, location-based progression and competition are present.