Ryft

Ryft is an embedded payment platform tailored for marketplaces and platforms, enabling them to process online payments, automate complex split payouts, and manage seller onboarding. It provides a suite of tools for secure transactions, recurring billing, and compliance, with a focus on generating revenue from payment fees.

Ryft is a payment platform specifically designed for marketplaces and platforms, offering embedded payment solutions, automated split payouts, and compliance. It directly matches the core value proposition of Stripe, which is to provide payments infrastructure for businesses, especially those with complex payment flows like marketplaces. Ryft explicitly mentions features such as 'Accept Payments', 'Onboard Sellers', 'Delayed & Recurring' (which includes subscription billing), 'Split Payments', 'Transaction Monetisation', 'API-first approach', 'Payment Analytics' (dashboard & reporting), 'Strong customer authentication' (fraud detection), 'Vendor management' (onboarding sellers/KYC/AML), 'Self-service portal' (customer portal), 'Multi-currency transactions', and 'Webhooks'. The API reference further confirms the presence of payment processing, subscriptions, webhooks, accounts (for connected accounts/marketplaces), and customer management.