Keyhole

Keyhole is a social media analytics and campaign monitoring tool that helps businesses track hashtags, measure campaign ROI, and gain insights into audience engagement across various social media platforms. It offers features for brand monitoring, competitor analysis, and influencer marketing, with a strong emphasis on data reporting and predictive analytics.

Keyhole primarily focuses on social media monitoring, analytics, and reporting, which is different from the core value proposition of SmartPost Scheduler, which is a scheduling app. While Keyhole mentions "Publishing & Scheduling" as a feature, the website content heavily emphasizes analytics, campaign monitoring, and historical data rather than the detailed scheduling and content creation tools described for SmartPost Scheduler. The website also indicates that Keyhole has been acquired by Muck Rack, which is a PR software, further shifting its focus away from a dedicated social media scheduling app. There is no explicit mention of queue/calendar views, in-app content creation tools, or mobile app access, which are must-have features for SmartPost Scheduler. However, it does support multiple platforms for monitoring and mentions "Publishing & Scheduling" and "Post History".