ActiveCampaign
activecampaign.comSummary
Ask questionsActiveCampaign is a comprehensive marketing automation platform that helps businesses automate customer experiences across various channels like email, SMS, and WhatsApp. It provides AI-powered tools for content creation, audience management, and analytics to optimize marketing campaigns and drive growth.
Features7/20
See allMust Have
1 of 5
Content Creation Tools
Multi-Platform Scheduling
Queue and Calendar View
Multi-Account Management
Mobile App Access
Other
6 of 15
Post Text Suggestions
Image Editing Tools
Subscription Tiers
In-App Purchases & Ads Management
Email Support
Feature Request & Feedback Portal
Platforms Supported
Drafts Management
Auto Media Processing
Stock Photo Integration
GIF Search (Giphy)
Past Media Gallery
Post History
Schedule Range Configuration
Two-Factor Authentication
PricingSubscription
See allStarter
- Email sends 10x contact limit
- 1 User
- 5 actions per automation
- Web forms - Standard & inline only
- Email only landing page templates
- Emails only A/B testing
- Standard Segmentation
- Standard Reporting & analytics
Plus
- Email sends 10x contact limit
- 3 Users
- Unlimited actions
- Web forms
- Landing pages
- Email & landing page templates
- Emails & automations A/B testing
- Advanced Segmentation
- Standard Reporting & analytics
Pro
- Email sends 12x contact limit
- 5 Users
- Unlimited actions
- Web forms
- Landing pages
- Email & landing page templates
- Emails & automations A/B testing
- Premium Segmentation
- Advanced Reporting & analytics
Enterprise
- Email sends 15x contact limit
- 5 Users
- Unlimited actions
- Web forms
- Landing pages
- Email & landing page templates
- Emails & automations A/B testing
- Premium Segmentation
- Premium Reporting & analytics
- Single Sign-On (SSO)
- Dedicated account team
Rationale
ActiveCampaign is a marketing automation platform that offers a broad range of features, including email marketing, CRM, and AI-powered tools for content creation. While it has strong content creation and AI features that align with some 'other' features, it does not primarily focus on social media scheduling. The website content emphasizes email, SMS, and WhatsApp marketing, and lacks explicit mentions of social media scheduling, queue/calendar views, or multi-platform social media management. Therefore, it does not meet the 'must-have' criteria for a social media scheduling app.