ActiveCampaign
activecampaign.comSummary
Ask questionsActiveCampaign is a marketing automation platform that helps businesses manage customer relationships, automate marketing campaigns across various channels like email, SMS, and WhatsApp, and analyze performance. It offers features such as CRM, content creation, and integrations with over 900 apps.
Features0/20
See allNo common features found
PricingSubscription
See allStarter
- Personalized email marketing campaigns
- Email campaigns & newsletters
- Web forms
- Standard ecommerce integrations
- Standard CRM integrations
- 1 user
- Limited segmentation
- Limited reporting & analytics
- 10x contact limit
Plus
- Multi-step marketing automation
- Landing pages
- A/B testing
- Advanced contact management
- 900+ integrations
- 3 users
- 10x contact limit
Pro
- Generative AI
- Conditional content
- Predictive sending
- Premium CRM integrations
- Premium reporting & analytics
- 5 users
- 12x contact limit
Enterprise
- Custom objects
- Single Sign-On (SSO)
- Dedicated account team
- Uptime SLA
- 15x contact limit
Rationale
ActiveCampaign is a marketing automation platform focused on email marketing, CRM, and sales automation. While it offers cross-channel marketing and content creation tools, its core functionality does not align with social media scheduling. It lacks features such as multi-platform social media scheduling, queue and calendar views specifically for social posts, and direct social media account management for scheduling. The platform's integrations with social media platforms like Facebook and Instagram are primarily for advertising audiences and not for direct content scheduling and management as described in the SmartPost Scheduler concept.
