Acorns
acorns.comSummary
Ask questionsAcorns is a financial technology company that offers automated investing services, primarily through micro-investing by rounding up spare change from purchases. It provides various investment accounts, including individual, retirement (IRA), and custodial accounts for children, along with banking features and educational content to help users manage and grow their money.
Features5/15
See allMust Have
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Category-Based Content Library
Search & Filter
Multimedia Content Support
Newsletter Subscription
Popular & Trending Sections
Other
2 of 10
Responsive Design
Social Sharing
Tag-Based Navigation
Related Articles Recommendation
Author Profiles
SEO Optimization
Iframe Embeds
Analytics & Tracking
Archive by Date
Comments or Feedback
PricingSubscription
See allBronze
- Investment account with an expert-built, diversified portfolio
- Save and invest spare change everyday with Round-Ups®
- Acorns Later retirement account
Silver
- Investment account with an expert-built, diversified portfolio
- Save and invest spare change everyday with Round-Ups®
- Acorns Later retirement account with a 1% IRA match on new contributions during your first year
- Checking account that saves and invests for you
- Grow your money with 4.05% APY on Emergency Fund, 2.57% APY on Checking
- Instantly invest spare change with Real-Time Round-Ups®
- No overdraft fees.
- 55,000+ fee-free ATMs nationwide and around the world within the AllPoint network
- Limited edition, tungsten metal Mighty Oak Visa™ debit card
- Emergency fund for life’s unexpected hiccups
- 450+ in-app partner brands to earn bonus investments with
- Browser extension to get bonus investments every time you shop at 12,000+ partners
- Get a 25% match on your bonus investments
- Grow your financial confidence with videos and tips for investors both experienced and new
- Educational courses on all things money
- Live Q&As with investing experts
Gold
- Investment account with an expert-built, diversified portfolio
- Save and invest spare change everyday with Round-Ups®
- Acorns Later retirement account with a 3% IRA match on new contributions during your first year
- Investment account for kids with a 1% match
- Customize your portfolio with the ability to add individual stocks
- Checking account that saves and invests for you
- Grow your money with 4.05% APY on Emergency Fund, 2.57% APY on Checking
- Instantly invest spare change with Real-Time Round-Ups®
- No overdraft fees.
- 55,000+ fee-free ATMs nationwide and around the world within the AllPoint network
- Limited edition, tungsten metal Mighty Oak Visa™ debit card
- Emergency fund for life’s unexpected hiccups
- 450+ in-app partner brands to earn bonus investments with
- Browser extension to get bonus investments every time you shop at 12,000+ partners
- Get a 50% match on your bonus investments
- Grow your financial confidence with videos and tips for investors both experienced and new
- Educational courses on all things money
- Live Q&As with investing experts
- Smart money app to manage your kids’ saving and spending
- Acorns Early debit card for kids and teens with over 35+ designs
- Built-in chores tracker and automated allowance for kids
- Parental controls with real-time spending notifications
- Award-winning videos & quizzes to teach kids and teens money skills
- $10,000 life insurance policy for eligible customers
- No-cost Will to help plan for your family’s future (valued at $259)
Rationale
Acorns offers a 'Learn' section with articles and videos categorized by topics such as Investing, Retiring, Saving, Borrowing, Earning, and Planning, which aligns with the 'Category-Based Content Library' and 'Multimedia Content Support' features. The website also has a search bar for content, fulfilling the 'Search & Filter' feature. The site is responsive and includes social sharing options. While it provides educational content, it is primarily an investment platform, not solely a content-driven personal finance education platform. There is no explicit newsletter subscription for general financial education content, nor are there dedicated 'Popular & Trending Sections' for articles.
